| Alan ( @ 2006-09-22 15:05:00 |
| Current mood: | |
| Current music: | The Flaming Lips - This Here Giraffe |
What to name your tech company:
1. When in doubt, go medieval. If you can fit your company name into this sentence: "What (your name here) is but a boy. I will smote him in one blow," then you have chosen well. Ceragon Networks is a great example.
Weapons also work. Crossbow Technologies. This technique was successful for my old college roommate. He had a company named LightHammer. He picked the name because it both evoked "The Lord of the Rings" and "Hammer of the Gods" (the Led Zeppelin biography). He sold it to SAP.
2. Things that sound like a Spanish restaurant. Spansion. Taleo. Digitas.
3. If it sounds like someone that William Shatner would wrestle, you're all set. Santarus. Sirtris. DayStar. Questcor Pharmaceuticals.
Besides, that will make selecting a celebrity for trade show appearances easier.
Ok, so that is really only funny to me...and maybe the last part to Mike.